What is email marketing | How to do Email Marketing

Many people want to know a lot about what email marketing is and how it works. Because, any product or service is digital on the online internet

This is very easy and profitable way of marketing. Email marketing is an online marketing technique by which you can get many customers for your product or content through email from home. And, you don’t have to go anywhere to market your product. This is the power ofemail marketing and digital marketing.

Today all the old style marketing processes are slowly disappearing and people are getting involved in digital marketing to market their business more in less time. By digital marketing we can get success in our business in less time and spending less money. Because it works through internet and can promote your new business or service to many people in less time.

In fact, there are many ways of digital marketing. Among those ways social media marketing, search engine, video marketing, online advertising are the best. But, along with these, “mail marketing” has proved to be a very profitable medium of digital marketing.

So let’s go, without taking too much time, we will go down in today’s tutorial, “What is email marketing? What will be the benefits of mail marketing and how to do email marketing?

At the end, we will know about some of the best email marketing tools or methods, using which we can promote our business or any service through email marketing for free.

Table of Contents

What is Email Marketing?

You must first understand marketing in order to learn about email marketing. Marketing refers to advertising or attempting to promote your company, product, or any service using a variety of channels, strategies, or tactics.

Email marketing is the term used to describe any form of marketing that involves promoting a product, offer, business, or service by email. Additionally, this is a well-known form of online marketing.

We generally use email for promotion or marketing. Just like we send an email to someone. But, we send a mail only one – to – one. However, through email marketing we send one email to many people at once.

With this, you can promote your product, business or service to thousands of people at once through one email. You can also call this process email broadcasting.

Like us, most small business owners and bloggers do not give email marketing much thought. And I believe that explains a lot of our Boro errors. Because by doing this, we can attract more blog readers, visitors, or customers to our company than we now do.

However, there are a large number of blogs, websites, or businesses on the internet, and practically all of them use email marketing as a means of advertising their company, item, or online service.
They are greatly gaining.

Some of the benefits of email marketing are:

Most new customers are found on the Internet through email marketing.
This medium can bring thousands of visitors or traffic for blogs and websites.
By email marketing it is possible to inform people about any new video, blog article, product or business from home just by sending an email.
This medium is much cheaper and cost effective than other means of digital marketing. You can use this medium for free by using some free email marketing tools.
Email marketing is very simple and profitable.

How to do Email Marketing?

First of all, I would like to explain to you with an example, “How to do Email Marketing”.

Suppose, you have a new product or service in the market and you want to inform people about it or do marketing. Apart from this, you want to do marketing about new offers or benefits of any of your products.

You just have to tell people about your product or service through email. And, then if they are interested then surely they will buy or like your product or service.

The same way we generally send emails, you should write about your offer, business, or service in the message. Emails should be written in a way that makes the information later understandable. In the end, the email must be written and simultaneously sent to the email IDs of thousands of people.

With email marketing, you can quickly and easily spread the word about your new company, business offer, product, or service to thousands of people.

How many of the thousands of people in this will be drawn to your offer or product? And how many of the thousands of people who receive your email marketing your blog posts or YouTube videos will actually read them?

Email marketing rules

Hey, email marketing means sending your own email to other email IDs. But, you cannot use services like Gmail, Yahoo or Outlook to do this marketing.

Because, you can only send a certain number of emails from Gmail or other free email accounts. And, it is also possible that your email account can be blocked by Gmail, Yahoo or Outlook on suspicion of email spamming for sending emails to thousands of people at once.

So what to do? How to do email marketing by sending emails to thousands of people at once? What is the way?

You need to use some email marketing tools or website. There are many email marketing tools on the internet that can be used to market your business by sending emails to thousands of people at once. Among such tools –

FeedBurner
Mailchimp
SendPress (WordPress Plugin)
Drip
MailerLite

They are free and best. If you search on google you will find many such free email marketing tools and websites.
There are basically 2 rules of email marketing.
One, free (free) and one paid (paid).

Utilize free email marketing.

Email contacts or email lists are the most crucial component of email marketing. means that you must first input the email addresses of the recipients of your email. An email list or mailing list is a collection of email addresses that is kept in a single core. And in order to do email marketing, you must first gather the email IDs of a lot of these people. You can only send them an email after that.

Then, you may submit your email list or contacts through your blog or website for free, one by one. If you run a blog or website, you can use the “blog subscription” or “newsletter” options to invite visitors to sign up for your email list.

As you can see in the image above, I have provided an option on my blog for people to subscribe to my email list.

Now, when people give their name and email id and add themselves to my email list, they will get all kinds of blog articles or blog posts from me via email. Apart from that, whatever emails I want to send to them, they will receive them in their own email.

I can obtain the free email addresses of numerous individuals in this manner. Then, whenever I want, I can update my products, services, articles, or videos by email to promote their products.

This is how all small businesses in town gather email addresses from thousands of individuals who visit their website or blog and subscribe to their newsletter or email list. then whenever they like, email marketing their own goods or services.

In addition, you require a business email address for mail marketing. Our company email address, for instance, is updates@banglatech.info. As a result, you need an ID before you may send somebody letters.

Paid Marketing

Regarding paid media, I won’t say much. Since paid marketing requires you to purchase a large number of email contacts from a website or online application. By paying some cash, you can purchase the email addresses of numerous people.

Therefore, using the mail marketing techniques I outlined above, you can market your company or Fproduct to thousands of people after purchasing a mail ID.

What exactly is email marketing then? Perhaps you now have a clearer idea of how to go about it and what the advantages of email marketing are.

You only need to,
Some websites or free mail marketing tools require registration.
Owning a business email address is essential.
obtaining a large number of people’s email addresses using either legal or illegal means in order to add them to their own email list.
Finally, utilizing mail marketing tools, advertise or market your blog, offer, service, or product by sending emails to your list’s subscribers or contacts.

If you employ mail marketing properly, I have no doubt that you will attract a lot of clients or customers to your company. This is currently a highly significant and successful method of digital marketing.